aprilhenry (aprilhenry) wrote,
aprilhenry
aprilhenry

Would you love an author enough to pay $150 for a special edition?

The Wall Street Journal reports on a new trend: both Chuck Palahniuk and Michael Chabon’s publishers came out with signed, limited editions of new novels in unusual slip cases, priced at $150. John Pitts, head of marketing at Doubleday, Mr. Palahniuk's publisher, says the idea came from watching some of Mr. Palahniuk's readings. "It's like a rock show," he says, "just how nuts they are for him." [Full disclosure: Chuck is quite a showman, but I’m not sure the idea translates into a $150 chunk of paper.]

Read more here.



site stats

Subscribe with
JacketFlap's
Children's
Publishing
Blog Reader
Tags: very special
Subscribe
  • Post a new comment

    Error

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

    When you submit the form an invisible reCAPTCHA check will be performed.
    You must follow the Privacy Policy and Google Terms of use.
  • 4 comments