aprilhenry (aprilhenry) wrote,

Titles are vital

The standard industry joke used to be the most commercial title would include the words doctor, dog, and Lincoln. So obviously someone must write Lincoln’s Doctor’s Dog.

In 2000, the Boston Globe suggested that year’s bestseller would be Golf Your Way to Fat-Free Fitness the Feng Shui Way with Harry Potter’s Cat.

It’s true that people DO judge a book by its title and cover art.

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