“was No. 2 in the country of all books when it came out, and then it had a tremendous drop-off because it just kind of disappeared.” (According to Nielsen Bookscan, which tracks about 70 percent of retail sales, “Maximum Ride: Saving the World and Other Extreme Sports” sold 192,000 copies in hardcover, hardly a poor showing.) In addition to wanting more young people to read the books, Mr. Patterson and Little, Brown maintain that more grown-ups would buy and read them, if only they could find them. According to market research conducted by Codex Group on behalf of Little, Brown, more than 60 percent of the readers of the “Maximum Ride” series are older than 35.”
Read more here.