The Wall Street Journal has a look at the dearth of books that appeal to boys, which is why you are now seeing more books like Sir Fartsalot Hunts the Booger and It's Disgusting and We Ate It! True Food Facts from Around the World and Throughout History,
Maybe I’m naïve, but I feel like I’m in the sweet spot. I write mysteries and thrillers, so while the main character is usually a girl, she’s a kick-ass girl who has to save the world, or herself, or both.